Trend: Take A Walk on the Wild Side

From rock stars to runways today, we take a look a look at the animal print trend’s comeback story


From royalty to rock stars, the animal print has made its way through the generations as a striking trend that remains a staple even on today’s runways. Once valued as luxurious, the print took a swift downward spiral with no help from fictional characters such as Kat Slater. Despite the print often being associated with a trashy feel, it seems to have remained a consistent trend in musicians over the years. Icons such as Grace Jones, Debbie Harry and Wendy O’ Williams tarnished the lower-class values of the print with the introduction of punk in the 1970s. Their attitudes along with the punk transgression made the leopard print a real staple, particularly within musicians.


Debbie Harry 1979, Grace Jones 1978 and Diane Von Furstenberg 1973

With the help of an androgynous wave at the time, these female icons helped to inspire the male rock and roll figures that have been looked to for years. So, in homage to that print that stubbornly sticks around like something in your teeth, here’s a glimmer of those golden years and how to wear it today with our brand new ETC range.


Wild Thing, You Make My Heart Sing…

Shop the ETC animal print range below:


Tom Ford, Tom Ford and Zadig & Voltaire SS19

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